It's that time again! We are delighted to share our new ZERO WASTE collection for AW21!
It's been a bumpy year for most of us out there, and we're nearly on the home stretch to cross of this year, cut our losses and all come back and try this all again in 2022!
Well, we've got news for you, ZERØ LONDON has just the tonic you need for that pick me up!
INTRODUCING OUR AW21 COLLECTION!
ZERO WASTE designed and made right here in London, as always; our new collection is a brash shock of fiery red, contrasted against our monochrome palette for the season.
Pushing the boundaries of zero waste and sustainable design - as only we know how - we are all about straps for this season, giving 'adjustable fashion' a new meaning entirely. Take our centrepiece SEOUL pullover, the epitome of zero waste street fashion, these straps aren't just for show, they can be pulled and adjusted to warp and morph the silhouette, by moving the sleeve volume up or down the sleeve, widening the shoulders to give a powerful broad-shouldered look, or gathering at the cuff for a more dramatic finish.
How about the JETT Trouser, we've used a clean contrast stripe on the side seams to give a sleek finish, one tug can hoist the cuff up to create a more street, casual look, and give some dramatic volume around the leg.
Don't take our word for it, see for yourself in our look book below! Enjoy!
